Month: April 2009

A comprehensive guide for business blogging

You all know why you need a blog for your business, if you’re willing to create a blog for business then read this guide for setting up a blog. A blog is a great social media tool and it can help you bring more traffic and customers. On this article, I’d like to write about managing your business blog, when to update it and what you should write on it.

A comprehensive guide for business blogging blogkori

Blog author(s)

Be the author of your business blog and don’t just spend some money to hire a writer, you can write even better. If you’re a team, then all of you can write on the blog. WordPress has the option to have multiple authors and some plugins that shows the picture of the author of each post. If you have less time for writing, then you can also create a podcast or a video blog.

Blog design

Simple and professional themes are ideal for business blogs. Use the color scheme of your website and can also use the header as your blog header. Try to minimize your site by putting less widgets and informations.

Advertise?

Putting third party ads such as adsense and paid content on your business blog is extremely unprofessional. The main goal of a business blog is to attract valued leads to your brand. You can add banners and links to your own products.

Content writing

Now this is the main part that will attract a lot of people to your website. Informative posts will attract traffic and then you can convert them into customers. Here is some sort of contents from a business blog.

Broadcasting news!!

Your blog is the place where you can broadcast news and special press releases about your company. People usually visit a business blog to get updates about the products and services.

Events and participation

You can write about your business events or the places you’re visiting. If your company is going on a expo, you can also write about it; what you people did and how’s the experience. With the help of the internet, people can now track their favorite people (including companies).

Ask from the audience directly!

Most companies ask for votes and support directly from their audience. They create a blog post about it and people starts to bring more people into it. In web 2.0, it’s easier to influence a lot of people.

Share the achievements

Sharing your business achievements, a new deal or a new product builds more trust in you from your customers. It’s a great pleasure to share the achievements and the people will know you’re doing well.

Tips on your niche

You can attract a lot of people + search engine visitors by writing great quality tips and tutorials on your blog. If you’re selling flowers, then you can write articles on plants, flowers and other nursery tips. By spreading your knowledge, you’re helping a lot of people and they will find your blog through search engines and then your product.

Engaging readers and lead capture

Allowing comments on your blog will let others to comment on your post and share their thoughts. People love to comment on blogs and they will come back to read the replies of their comments.

Add a contact form on your blog which will allow your readers to contact you directly. Email subscription from feedburner and news letters is great to build your list. Blogging + twittering will help you build your brand even faster. Twitter will help you post short info’s about your biz and your blog will share bigger portion of information.

Does your business have a blog?

Do you have a blog for your business? What do you write in it? Are you thinking of starting a blog?

Please Grab the RSS feed to get more interesting ideas like this one; please ReTweet this post if you like.

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How to Find Ideas for Your Next Posts

Lately, a lot of my friends are asking me on how to get new blog post ideas? Now I can’t explain this on one single email or a tweet, so I decided to dedicate a new post about it.

How to find extremely hot ideas for your next posts? blogkori

1st approach

Take a heavy tool (a hammer would be nice) and then HIT your head with it. All of your frustrations will be gone and there will be new post ideas. -Nah! I’m just kidding.

Instead of forcing your brain for new and innovative blog ideas, let’s see how you can bring new ideas naturally,

You’re not feeling creative

The reason why you’re not finding anything to write is because you’re not feeling creative. A person can’t blog everytime and it depends on your mood. Take some rest and do something else; play video games, outdoor activities, visit a friend and watch TV.

You have a blog phobia!

You have worked hard on your blog and have built a commitment that you’ll post regularly. Sometimes this commitment builds a pressure in you to update regularly. In most cases, bloggers create low quality posts in the sack of updating the blog. Don’t worry for your readers, they’re not going away. I’ve stopped updating my last blog for a long time but still there are people who are reading this blog.

New post ideas

Ideas are in your head and you can write when there’s a blog title. So let’s see some of the useful ways that worked for me to generate new post ideas,

1. Read other blogs

Subscribe to some blogs and read them regularly. You’ll definitely find some new ideas to blog about.

2. Write some headlines

Instead of writing posts, write some headlines for the next week or month. Create a notepad and write those headlines in it. Start writing when you feel creative.

3. Search keywords

Take a look at your google analytics data or any other stats tool and take a look at the keywords. See what keywords visitors are using to find your blog. You can use those keywords to create a brand new post.

4. Ask your readers

You can ask your readers what to write next? You can also take questions from twitter, email and any other way you can. Adding a poll can also help you know what others are expecting, “What else you want to read from my blog?

5. Post with your posts

You can create a post with your older post links mentioned on it. I have wrote many posts that are a collection of links. You can also create a second part of a popular post from your blog.

6. Guest posts

Ask your blogger friends to write a guest post on your blog. Sometimes it’ll help you a lot to lose some pressure.

7. Other Media to Get New Ideas

Read books, watch TV shows, radio or even billboards to find brand new ideas for your blog. You can use stumble upon to discover new blog posts and can also read BBC or CNN updates.

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Top 5 Reasons Why Your Business Needs a Blog

business needs a blogThis is web 2.0 and today everything has changed. To get more leads, you have to try out new and innovative marketing methods. To get the most ROI, you have to learn new things and do what everyone’s talking about.

This is not like the old times where online business was done with a static corporate website; today’s online venture should be social and you have to do it the right way. By adding a blog on your website (like your-business.com/blog) you can convert more traffic into leads. Here are some reasons why your business needs a blog,

1. Two Way Social Connection

Today’s online business is done socially and traditional banners, ads and other ways of promotions are less effective. Your blog is the biggest social influencer and it’ll help your readers turn into valuable leads. Blog is a form of two way connection; that means they can comment on your blog posts and you can reply to them. This makes them come to your site often and to trust your brand.

2. Free Information for Your Customers

If you provide a blog with relevant informative posts, your visitors will transform into readers -because they don’t have to pay for it. This will help you to keep them connected and build your list through news letters and email subscriptions. Your readers can be transformed into valuable customers with your blog.

3. SEO (Search Engine Optimization) Value

Are you paying a lot of money into SEO and to bring your name in the top search pages? It’s hard because more and more companies are coming into SEO. Your main site may have 5-10 pages, so it’s even harder to get into the top position. Blogging creates new pages every time you post a new article. Most of the time a blog article out ranks the entire site. This makes you get more SEO juice to your site.

4. Viral and Free Promotion

In today’s marketing, social promotion works better than advertisement. Because social media is free and the users are influenced, they promote what they love! This means you can bring a lot of traffic to your site with viral promotion by writing great quality blog articles.

5. Learn How to Do it Yourself

New business owners spend a lot of money for advertisement, SEO and social promotion. What they get is very low return for their money. But if you learn how to market your business your own, you can spend that money to develop your business. Blogging is a great social tool and it helped me to learn new ways of lead capture, SEO and social traffic; the same way you will learn too.

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Must have and recommended wordpress plugins for advanced bloggers

Previously I’ve written a post about the Most essential and recommended wordpress plugins of all time. The article was appreciated by my readers and by all new and experienced WP users. Now I’m going to write another list of WP plugins for advanced bloggers.

Heatmap

This is a brand new plugin that you must have in your blog. This is a sort of click analytics and with this plugin, you can see where your readers have clicked. The clicks are color coded and the most clicked portion will be reddish.

Must have and recommended wordpress plugins for advanced bloggers blogkori heatmap

With this plugin, you’ll know where your readers click and how often they click? This will help you to learn where to put adsense ad units and banners. This will also help you to learn which links and banners are performing well.

WP Greet box

A must have plugin for all wordpress bloggers. This plugin shows a special message according the referring site. If your visitor has landed from social media such as digg, then it’ll ask for a digg. The plugin is highly customizable and it optimizes your wp blog.

Must have and recommended wordpress plugins for advanced bloggers greet box blogkori

Sphere related posts

This is a plugin which shows relevant posts and blogs when your readers click on it. It gives your reader a much more content across the web. I like this plugin because of another reason. Some of the most high profile websites such as CNN uses it. After each news articles, they link to the blogs that mention that story or link to it using Sphere. The sphere plugin takes your article and matches with other sites to use as the relevant post. A nice way to get a backlink from CNN!

Must have and recommended wordpress plugins for advanced bloggers sphere blogkori

TweetMeme

Everyone’s talking about twitter and promoting pages on the network. TweetMeme is a new website that offers a small digg like button on your blog articles. It’ll show the number of times the post has been retweeted and will allow the user to retweet the article. This is cool plugin for you to promote your post virally.

Must have and recommended wordpress plugins for advanced bloggers tweetmeme blogkori

Disqus comments

A plugin for wordpress that transforms your default wordpress plugin into a brand new disqus comments system. You can manage your comments on disqus profile. People can read and follow your discussions and with an ID, you don’t have to put the details everytime you want to comment on a blog.

Must have and recommended wordpress plugins for advanced bloggers disqus blogkori

FeedFooter

Feedfooter is a cool plugin that adds an extra footer part on your RSS feed. This can be copyright note, greeting message or paid advertisement link. This plugin supports HTML, so you can embed banners on your feed. The plugin has 10 spots that mean you can add 10 different footers which will rotate in your feed item.

Have your say

Do you use these plugins? What’s your favorite WP plugin? Did I miss anything?

Please Grab the RSS feed to read all new items on your reader; please do promote this post as the way you want to support me :D

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Start your hobby blog with Tumblr platform

A lot of people out there doesn’t want to do the hardcore blogging like SEO, bookmarking, traffic and HTML; instead they want a simple blog where they can share thoughts. If you want to create your own hobby blog, then Tumblr is the strongest platform for you.

Start your hobby blog with Tumblr platform blogkori

Tumblr is not universal such as blogspot or not as professional as wordpress, but it’s ideal for hobby bloggers. Here are the reasons why you need tumblr,

You want a simple interface for blogging
You want to create a journal
Need to connect with other people with similar interests
You want a great looking blog

Get started

Tumblr is easy to start, just go to tumblr.com and sign up for your free account. Create a blog and start posting. This is the dashboard where you can post text, photo, quote, link etc.

Start your hobby blog with Tumblr platform blogkori

Your free tumblr blog address is name.tumblr.com. See my tumblog, ben10.tumblr.com. If you want a cool template; search a template on Explore > Themes. You’ll find great looking 96+ templates from tumblr. All are unique and stylish.

Start your hobby blog with Tumblr platform blogkori Themes

You can also search for great tumblogs from their directory. Most tumblr users are art, music and photo lovers, a sort of creative users.

Start your hobby blog with Tumblr platform blogkori tumblr directory

An unique audience

If you’re sick with the same old techy audience from the blogsphere, then you can use tumblr to discover a new world of bloggers. These bloggers don’t really know what is SEO and they don’t care about link exchanges. All they do is just sharing great creativity and connect with friends.

Follow/ un-follow and re-blog

Just like we do on twitter; when you follow a blog, their updates will be visible on your tumblr dashboard. You can re-blog a post and write a note. This re-blog will appear on your blog and it will count as a reblog note (replacing comments).

Customizable

You can customize tumblr as the way you want. If you know a little bit of HTML, then you can edit your template. You can use disqus comments system to add comments on your blog. You can also use your own domain on tumblr. You can post automatically from your mobile using Ping.fm.

Have your say

Do you have a tumblog? What do you do with that? What do you think about Tumblr?

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Most essential HTML tips, which will make your post stand out

Today Emma Best wrote a guest article about wordpress HTML basics. She runs her blog laptopical.com – which has recently launched their guide to student laptops and is a source for the latest Apple laptop reviews.

Most essential HTML tips, which will make your post stand out

The WordPress content management system has two options for inputing content: the simple-view type box, and the source box. When entering content using source, you have to add your own HTML code to format the content. At first, this may seem daunting. Brackets and nonsensical tags, as well as content formatted by code, not appearance, appears a hindrance, not a help. However, after learning the essentials of HTML, you’ll be able to create meticulously formatted pages for a truly unique design, which will separate your website from others and make it standout to new visitors.

The following article details sixteen essential HTML skills every blogger should know to make their blog or website standout, look unique, and keep readers coming back.

The Basics

HTML may look complicated, but it is not. The essence of HTML are the tags: almost every tag has an ending tag, and they are all enclosed in < and > symbols. To make an HTML tag, follow this format: <b>, and to end the command, write </b>. Notice it is the same tag with a forward slash (/) added.

Formatting Text

Formatting text includes the simple things readers don’t notice unless they are absent–extra spaces, bold and italicized text, paragraphs, font color and size and face, etc.

Fonts

To format fonts, use the following commands:

<font face=”Arial” color=”red” size=”4″>

Face is where you enter the desired font. It is wise to add several different standard fonts separated by commas for those who use different browsers and systems.

Color is the color of the font. You can add HTML color code, such as #33333, or you can enter a color name, such as white, red, or blue.

Size is the size of the text. The numbers don’t represent normal point size; experiment with different numbers to get a feel for their size.

Paragraphs

To make a paragraph, add <p> before the text and </p> at the end.

Bold, Italicized, and Underline

Bold is made via <b> before the words or phrase you would like to make bold, and </b> after.

Italicized is the same as bold, replacing the ‘b’ with an ‘i’: <i> </i>

Underlined is the same as the other two using a ‘u’: <u> </u>

Spaces

To add a space in HTML, you must use the code &nbsp.

Tables

Tables are simply borders used to encase images or colors or, most often, text. They are essential for large lists, and not very complicated.

To make a table, start with this basic piece of code:

<table>
<tr>
<td>Text inside table here</td>
<td>More text in another column here</td>
</tr>
</table>

The code is fairly simple to decipher.

Table is obviously the start of the table.

TR is the column in the table. It is the vertical sections.

TD is the row that stretches horizontally.

You can add as many columns and rows as necessary for your needs by adding additions tags; make sure the TD tags are inside that TR tags, and that each is ended before a new one is started.

Tables can have extra formatting added by adding color=”X” and border=”X” inside the table or column or row tags.

Images

Images are an essential part of any blog. They can add character and feel to a page, and make it easier to understand the text. Images are one of the few exceptions in HTML: they don’t require an end tag.

To insert an image, use: <img src=”file path/image.jpg” alt=”Text” height=”xx” width=”xx”>

IMG SRC  means “image source”, and indicates the location of the photo you would like to insert.

ALT  is alternative text to be displayed in the event that a browser can’t display an image. Most individuals enter descriptive text of the image.

Height  and width are obvious; enter the pixel dimensions you would like for each photo.

Sounds

Adding audio to a web page is generally frowned upon; however, there are times when it is necessary or acceptable.

Automatic Background Music

I highly recommend against having music play automatically. However, if you really want it to, add:

<bgsound src=”file path/sound.wav” loop=infinite>
<embed src=”file path/sound.wav” autostart=”true” hidden=”true” loop=”true”>

You should only use MIDI or WAV files, as they are the most commonly supported. Try to keep the file size as low as possible to avoid long delays in loading. If you don’t want the audio to loop, then change loop=”infinite” to loop=”0″ and loop=”true” to loop=”false”.

Download Audio Links

If you want your visitors to be able to right-click on a link and save the audio to their hard drive, simply add a hyperlink to the audio:

<a href=”file path/sound.wav”> Text you want the visitor to right-click on </a>

Have your say

Did you like this tutorial? Was it helpful?

Please Grab the RSS feed to get more interesting articles like this one. If you want to write an article for BlogKori, then send me a tweet @tamalanwar.

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